In our last few posts here at GoMobile Solutions blog we have been discussing various mobile marketing opportunities and strategies. We have seen how technological advances in mobile phones are allowing users to be aware of what nearby businesses are offering. Surveys conducted by such organizations as Ji Wire have shown that more than half
In our last article we discussed how Location Based Marketing can provide businesses with a tremendous marketing advantage. We also saw how important it was for a business to be able to gather research about the wants and needs of their customer base. In this article we will look at the way that smart businesses are
Mention location-based marketing and many people immediately think of services such as Foursquare, or Shopkick. However, that would be a very narrow view of what location-based marketing really is. Location based marketing or LBM is a term gathering lots of attention because it focuses on ways to attract and retain customers that are already in